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Casillero del Diablo, Devil's Collection Red (Reserva) 2017

RedChile2017

By Daniel Min · Tasted 2019-12-28 · Published 2026-09-16 · Updated 2026-09-16

In one paragraphCasillero del Diablo Devil's Collection Red (Reserva) 2017 is a Reserva-level red blend of Shiraz, Cabernet Sauvignon and Carménère from Chile's Central Valley, made by Concha y Toro, at 13.5% ABV. The brand's name traces back to a legend from around 1883, when founder Don Melchor Concha y Toro spread a rumor that the devil lived in his cellar to stop bottles from going missing. The 2017 vintage has 13,780 Vivino ratings averaging 3.9 (48,942 across all vintages, at 3.8); no critic scores are listed on Vivino, though a retail reviewer (Wilfred Wong, Empire Wine) scored it 89. The nose leads decisively with chocolate and oak (723 mentions), followed by black fruit — plum, blackberry (554). Vivino's structure data isn't available for this wine due to insufficient sample size. The recommended drinking window is 2019–2027. I rated it 4 stars on 28 December 2019; the world average price is US$15 per 750ml ex-tax (Wine-Searcher, Sept 2026).
Casillero del Diablo, Devil's Collection Red (Reserva) 2017 bottle — my own photo, 2019.12
Photo: Daniel Min, 2019.12 (Vivino log)
4.0
My rating / 5 ★★★★☆
3.9
Vivino 2017 vintage average (13780 ratings)
89/100
89/100 (Wilfred Wong, Empire Wine retailer review — not a wire-service critic)
World average US$15
World average price (Wine-Searcher)

At a glance

Producer
Concha y Toro
Region
Chile · Central Valley
Grapes
Shiraz/Syrah · Cabernet Sauvignon · Carménère blend
Alcohol
13.5%
Style
Full-bodied (no Vivino style name on file)
Drinking window (Vivino)
2019 – 2027
Food pairing
World average price
World average US$15 / 750ml (ex-tax, Wine-Searcher, Sept 2026)

No Vivino-listed critic scores. Empire Wine's in-house reviewer Wilfred Wong scored it 89.

Market note: US$12.95 at US retailer Empire Wine (checked Sept 2026). This 2017 vintage (13,780 ratings) averages 0.1 above the Casillero del Diablo red blend label as a whole across all vintages (48,942 ratings).

What this wine is

Around 1883, Concha y Toro founder Don Melchor Concha y Toro built a private cellar beneath his estate near Santiago to hold his finest wines. The trouble was that neighbors learned of the celebrated collection, and bottles started disappearing one by one. Rather than add locks and guards, Don Melchor chose a cheaper, more effective solution: he spread the rumor himself that strange things happened in the cellar at night — that the devil lived there. Superstitious locals stopped coming near, and the wine stayed put.

This isn't just marketing backstory; it's a founding legend that has survived over 140 years. The name Casillero del Diablo literally means "the devil's cellar," and visitor tours at Concha y Toro's Colchagua estate still walk guests through that same cellar today. That one story gave Concha y Toro the name for its mass-market line, and the brand has since become one of the world's best-selling Chilean wine brands — an official Manchester United partner, with actor Pedro Pascal as its global ambassador.

Devil's Collection sits as a Reserva-tier sub-line within Casillero del Diablo, a Shiraz-led blend rounded out with Cabernet Sauvignon and Carménère.

What the world says

The 2017 vintage has 13,780 Vivino ratings averaging 3.9 — slightly above the 3.8 average of the Casillero del Diablo red blend label across all vintages (48,942 ratings). No professional critic scores are listed on Vivino, but US retailer Empire Wine's in-house reviewer Wilfred Wong scored it 89, calling it "devilish dark" and "a smooth drink that doesn't require knowledge to enjoy."

The flavor keywords lean heavily toward chocolate and oak (723 mentions), followed by black fruit — plum, blackberry (554) — and red fruit, mainly cherry (265): a style with an obviously oaky signature. Vivino's structure data (acidity, tannin, etc.) isn't available here due to an insufficient sample.

"Full body blending (Syrah, Cabernet Sauvignon and Carmenère) is a perfect match with Korean food. Reserva especial means barreled aging over 2 years." — Vivino review, Nov 2021, 4.0 stars

With a recommended drinking window of 2019–2027, this is a casual, hard-to-go-wrong everyday red.

How I drank it

28 December 2019, 4 stars. "Full body. Deep black purple. Floral, flowers, balanced, mineral. The full-bodied floral aroma and flavor of Shiraz are really intense. I'd recommend this if you want to feel a rich Shiraz. But there isn't much variation in the flavor. It feels like walking through a pool of thick chocolate." That same night I also drank a Prunotto Barolo Bussia 2014, and gave both wines 4 stars.

Placed side by side in one evening, the contrast is striking — my Barolo note calls out a Burgundy-Pinot-Noir-like delicacy, while this Casillero note is honest about its lack of variation. Giving both the same score means the reasons were completely different: Bussia earned it through complexity, Devil's Collection through a rich, consistent "pool of chocolate" kind of comfort. My score, 0.1 above the community average of 3.9, shows that on a night when you're not expecting complexity, a wine like this is plenty satisfying on its own terms.

Vivino community data

2017 vintage rating distribution (13780 ratings, average 3.9)

5★
1399 (10%)
4★
6997 (51%)
3★
4943 (36%)
2★
351 (3%)
1★
90 (1%)

Most-mentioned aromas

FamilyMentionsTop keywords
Oak723chocolate 216 · oak 216 · vanilla 139 · dark chocolate 58 · tobacco 33
Black fruit554plum 180 · blackberry 106 · black cherry 79 · blackcurrant 62 · black fruit 36
Red fruit265cherry 167 · raspberry 38 · red fruit 25 · strawberry 20 · red currant 6
Earth149smoke 42 · leather 33 · earthy 32 · cocoa 12 · minerals 6
Spice110pepper 68 · cinnamon 7 · licorice 7 · eucalyptus 6 · rosemary 5
Microbio & dairy27cheese 18 · cream 5 · oil 3 · banana 1
Vegetal26tomato 9 · bell pepper 4 · grass 4 · rhubarb 3 · asparagus 2

Structure:

Average by vintage (all vintages: 48942 ratings, average 3.8)

VintageAverageRatings
19803.838
19813.81314
19824.131
19833.746
19913.332
20003.653
20013.633
20093.835
20103.7275
20113.7204
20123.63298
20133.73733
20143.77226
20153.86139
20163.83709
20173.913780
20183.82406
20193.81116
20203.8483
20213.887
20223.8111

My original note (Vivino, 2019-12-28)

Daniel Min · 4.0★ ★★★★☆

“Full body. Deep black purple. Floral, flowers, balanced, mineral. 시라즈의 풀바디 플로랄향과 맛이 정말 진합니다. 진한 시라즈를 느끼고 싶으시다면 추천합니다. 하지만 맛의 변화무쌍이 있진 않습니다. 진한 초콜렛 수영장을 지나가는 느낌입니다.”

Frequently asked questions

What kind of wine is Casillero del Diablo Devil's Collection Red 2017?

A Reserva-level red blend (Shiraz, Cabernet Sauvignon, Carménère) from Chile's Central Valley, made by Concha y Toro. Vivino: 13,780 ratings averaging 3.9. The brand's name comes from founder Don Melchor's legend of spreading a rumor that the devil lived in his cellar, around 1883.

How much does it cost?

World average price: US$15 per 750ml ex-tax (Wine-Searcher, Sept 2026) (Wine-Searcher, to be confirmed). For reference, US retailer Empire Wine sold it for US$12.95 (checked Sept 2026).

What food pairs well with it?

Vivino lists no specific food tags, but reviews often mention spicy bolognese pasta and Korean food. With its strong chocolate-oak profile, it also suits grilled meat and spicy stews.

Is the "devil's cellar" legend real?

It's the founding legend told consistently by Concha y Toro's own brand page and multiple outlets (including Forbes); the exact year (around 1883) varies slightly by source, but the core story — Don Melchor spreading rumors of the devil to stop theft — is consistent across them.

Links & sources

View on Vivino · Prices on Wine-Searcher